Design, Content & Customer Experience
Form always follows function, but beautiful things work better
Digital design runs in our veins at Amorphous. Whether it’s a website, display banner ad, or sales presentation, our work is innovative, effective and on brand.
We start the design process with functionality: what does this need to do? How will the user interact with it? This focus on user experience (UX) design is what makes our work successful. By understanding the user’s needs we can serve up the right message in the right medium at the right time.
When the largest mall in Southern Africa reopened its doors after years of development, Amorphous stepped in with an engaging, on-target design language that was used across the website, in digital advertising and for in-mall elements.
User experience (UX) design
User interface (UI) design
Visual design
Digital design
Content strategy
Content marketing
Copywriting
Content production
Mailers, newsletters, websites, annual reports, adverts
Illustration
Motion Graphics
Animation
Advertising
The ultimate business growth tool – advertising – is our bread and butter. Our mad internet skillz mean that your digital advertising is shown only to the right audience at the right time. We can also make you look amazing in broadsheets, billboards and bus stops.
Omni-channel advertising campaigns
Digital advertising
Social media advertising
Direct marketing
Email marketing
Print advertising
Out-of-home advertising
Corporate identity & branding
Put your brand’s best foot forward with a memorable and strategically designed corporate identity that positions your business and sets you apart from the competition.
Our design process is informed by the brand strategy and positioning. The result is responsive logos that look phenomenal in all brand identity applications – from billboards, to your website, digital ads, corporate stationery and even your WhatsApp profile picture.
Brand strategy
Logo design
Brand management
Brand architecture
Packaging design
Corporate identity
Brand identity rollout and applications
Digital publishing
Gone are the days when readers will accept a “PDF behind glass”. At Amorphous we make digital publications that are beautiful and engaging, bringing your content or products to life with full-screen galleries, audio, video, 360º views and interactive ads.
We did this for Edcon to increase frequency of store visits and spending.