As part of a proposal, Amorphous conceptualised a custom app that added some high-octane fuel to Nissan’s 360 Experience. The intuitive, easy-to-use app helped visitors navigate the event, so that they could book test drives, see who was winning in the race car simulator and where they could have a pit stop. It put the world of Nissan in every visitor’s pocket.

Our Role

  • UI
  • UX

THE CLIENT

Nissan was hosting an event at which industry experts and members of the public could experience the latest Nissan, Datsun and Infiniti models.

Event-Rollout_top

THE SOLUTION

The first step was to let people know that the event was happening. The best way to contact that audience was via email, so we designed an enticing invitation.

The app we conceptualised was the VA-VA-VOOM guide for visitors, so that they could fully experience the world of Nissan and all its vehicles.

Event-Rollout_bottom

Other Case Studies

 

BRITISH AIRWAYS

Roll-out of online booking and country websites for 27 countries, in 5 languages, including Arabic and Farsi

ABSA

Educating people with more than R2.5 million investable about a new financial product.

MICROSOFT AZURE FOR TARSUS ON DEMAND

Dot Network created a targeted audience to educate customers about Microsoft Azure’s new cloud-based servers.

Want to work with us?

Amorphous New Media

The Link
173 Oxford Road
Rosebank
Johannesburg
2196
South Africa

+27 11 380 6500
info@amorphous.net


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