Logo design & branding

Molekula Coffee

The branding challenge

When Molekula Coffee was about to open their first store, they had everything they needed to delight customers: coffee, machines, staff and a location. The only thing missing was a distinctive visual identity and brand to complete the customer experience.

The visual identity solution

Amorphous designed a dynamic logo and corporate identity that incorporates the molecular spirit of the brand and the rich history and tradition of New York coffee shops.

The results

With a strong visual identity that was applied to everything from the main signage to barista aprons and email signatures, we gave this new business a caffeine boost to get off the ground.

Corporate identity & logo
Services
Branding
Logo design
Signage
Corporate Identity
Design & customer experience
Amorphous_Design and customer experience_Molekula coffee
Amorphous_Design and customer experience_Molekula coffee
Amorphous_Design and customer experience_Molekula coffee